Wrapping (also known as swaddling) is often recommended for newborns as they are born with a strong ‘startle reflex’. This reflex has them throwing their arms and legs out (as though they are startled), which easily wakes them. Most newborns are not able to easily settle back to sleep after this. It seems babies feel more secure when firmly wrapped. Perhaps it is like being held firmly in your arms or being like being back in the womb. Wrapping reduces the likelihood that reflexes and other movements of baby’s arms will disturb them and wake them.
Many parents give up wrapping or swaddling their baby after the first few weeks, saying “she doesn’t like it” or "he just gets out of the wrap". If you are having difficulty getting your baby off to sleep or keeping her asleep, it may be worth experimenting with wrapping again using a specially designed wrap.
Common problems associated with wrapping are difficulty getting the technique right and also baby becoming unwrapped. The products featured here will help solve both of these problems.
See here for more information on wrapping